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"Here are the general guidelines:
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Scoop.it!
1. Switch to Website Cards
Joemktg's insight:
MarTech is the best tool available to bridge the gap between Sales and Marketing. Contact us to see how. #MarTech #DigitalMarketing
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Digest... By sharing the YouTube link of your Google Hangout to Twitter and Facebook, you can stream the live event to reach more viewers.
Google Hangouts On Air are live video broadcasts that stream simultaneously on Google+ and YouTube. Through the magic of Google, YouTube automatically records your live video and saves it to your YouTube channel after the event.
Google Hangouts On Air is a fun way to host everything from general Q&A sessions to webinars to product launches. And because Hangouts On Air is integrated with YouTube, you can embed your live broadcast (as well as the saved one) just about anywhere—Facebook and Twitter included.
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Joemktg's insight:
Brilliant! Had no idea this was possible. Combine Twitter's Lead Gen Cards with this program and you've got something powerful!
Maria Hoard's curator insight,
June 6, 2022 11:14 AM
This provides directions on an interesting upgrade. You can video chat on Google Hangouts and then integrate your video on Twitter. Simple integration instructions that could up the PLN game. By providing a real time video, this allows for collaboration to go just a little bit deeper.
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SEO, Content and Social Media are so related these days that site owners need to grab every advantage they can to wring the most out of their efforts. Digest... Facebook Open Graph Since this is the foundation for all three of the plays I’m suggesting, let’s start here. The good news is that for WordPress users, plugins have been built that make all the coding aspects of these tactics very, very simple. I recommend that every WordPress Site owner install the WordPress SEO Plugin by Yoast. For non WordPress folks you can read the Facebook Open Graph implementation instructions here.
Twitter Cards The implementation is pretty straightforward and the documentation pretty useful. Once you’ve set the meta data up on your site or page you do have to get validated and approved for the card types you wish to use. Simply go to the validator and click on the validate and approve tab and put in the URL for blog post. The tool will check for the OG code and allow you to submit. Twitter says it takes 2-4 weeks for approval, but when I submitted it took about 5 minutes.
Google Authorship Google allows content producers to link their site and Google+ profile to content they produce. This includes content you write on your site and content you contribute to other sites. Simply add all the sites you contribute to in your Google+ profile to get this additional feature started. (it may take months to actually start showing up in search, so do it today!)
Joemktg's insight:
A bit in the weeds, but you get the point. For the B2B marketer, focus on Twitter first, then Authorship. Remember the earlier scoop: do not use Authorship on product pages.
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Despite a majority of site visits coming from Facebook, for B2B small and medium-sized businesses, more than 80% of social media leads come from Twitter.
Joemktg's insight:
We're fairly confident that we can come up with studies that show LinkedIn or SlideShare as the best avenues for social media leads. Regardless, please consider this data.
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Need pixel dimensions and sizing information for Facebook, Twitter, Google+, YouTube, Pinterest, or LinkedIn? We put it all in one handy graphic. Via Martin Gysler
Joemktg's insight:
Jose Maria Hernandez Montes's curator insight,
February 2, 2013 4:56 AM
Great!! Thanks a lot Martin, this is very helpful lol 
Dotty Scott's comment,
March 18, 2013 2:09 PM
Google+ and YouTube have changed everything graphical since this was created,
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Pretty much what you would expect.
marketingIO’s MarTech Managed Services solves numerous B2B Marketing challenges. Contact us to see how. #MarTech #DigitalMarketing